The author of this post is Brad. He runs a personal blog at http://bradblogging.com that focuses on personal blog tips and blog help and only original content is presented to the readers. You can subscribe to his RSS feed for more update.

Everyday, WordPress developers all across the world are creating themes for their visitors to use, free of charge. Although that newly downloaded theme may seem like enough for your WordPress blog, times are changing.

2 new blogs are created every second, according to Technorati which tracks all of the blogs on the internet. Most likely, they will not be very happy with the default “Kubrick” theme that WordPress comes installed with and will search the internet for a free theme that reflects their content. If you found the theme on the search engines under a basic term, chances are other people will too.

Suddenly, your sharing that same look with 100+ blogs on the first day, and then that number keeps rising thereafter. How will you be remembered if nothing is unique (design wise) about your blog?

The purpose of this post is to educate readers on why having a unique blog design is crucial to success.

Although content will always be king, the way you present the content is a very close second.

thoushallblog.com’s design is very unique (*note* - If this is a bought template, I didn’t know because there were no footer links. I assumed this template was custom designed). It creates a robust atmosphere to present his point of view of blogging. Thus, you can easily remember this site for it’s content, partly because it’s not using the same generic template that others are using.

There are hundreds of Wordpress Designers out there just waiting for you to order one from them. Give your blog something to remember it by. The free one you are using right now may look good, but it doesn’t separate you from the others that are using it. Personally, my web design firm designed my blog by hand and I gotta say, “It really is great to know you’re the only one out there with that look”.

What are your thoughts on free WordPress themes?

From Yan:

Before I’m pulling the plug here, I’m still offering any interested fellow blogger to showcase your writing as a guest blogger. If your blog requires a little exposure and publicity, what better option than to write a guest post here?

If Brad can do it, so can you.